Welcome to the Fold

Brand identity & design

A reinvented identity

WTTF's Fat Controller (he gave that title to himself) is rather fond of writing letters on his old school Underwood typewriter. He also likes to keep things simple. So naturally we took this on board, and voila!

The Fat Controller and his muttley crew get up to all sorts of creative mischief, so it was important that WTTF's brand was not only synonymous of his love for all things minimalistic, but also perennial, and adaptable to a multitude of mediums.

Client
Welcome to the Fold

Pieces
Logo
Business card
Stationery
Video brochure
Website

Our role
Creative direction
Brand identity
Design
Development

More info below
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